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Privacy Policy

Effective date: April 15, 2025 · Last updated: April 15, 2025

This Privacy Policy explains how The Hirsch Group, LLC ("we," "us," or "our") collects, uses, and protects information about you when you visit our website at thehirschgroup.com or interact with us in any way. We are committed to protecting your privacy and being transparent about our practices.

Section 01

Information we collect

We collect information you give us directly and information collected automatically when you visit our site.

Information you provide directly:

Full name
Email address
Phone number
Company or organization name
Any additional details you share when booking a call, filling out a form, or contacting us

Information collected automatically:

IP address and approximate location
Browser type and device information
Pages visited, time spent, and links clicked
Referring website or source
Cookies and similar tracking technologies (see Section 9)

Section 02

How we use your information

We use the information we collect to:

Schedule and conduct discovery calls and consultations
Respond to your inquiries and communicate with you
Deliver services you have engaged us for
Send you relevant updates, content, or follow-up communications (you can opt out at any time)
Improve our website and understand how visitors engage with it
Comply with legal obligations
Protect against fraud or misuse of our services

We do not sell your personal information to third parties.

Section 03

Third-party tools and services

We use, and reserve the right to use, a variety of third-party tools and platforms to operate our website and business. These may include, but are not limited to:

Analytics tools (such as Google Analytics) to understand how visitors use our site
Advertising and remarketing platforms (such as Meta/Facebook Pixel) to measure ad performance and serve relevant advertising
Scheduling tools (such as Calendly) to facilitate booking calls
Email marketing platforms (such as Mailchimp or similar) to send communications
CRM and business operations software to manage client relationships
Payment processors to handle transactions securely
Website hosting and infrastructure providers (such as Framer)

We may add, remove, or replace third-party tools at any time without prior notice. Each tool we use may collect data governed by its own privacy policy. We encourage you to review the privacy policies of any third-party services you interact with through our site.

By using our website, you acknowledge and agree that data may be processed by these third-party providers on our behalf.

Section 04

How we share your information

We do not sell your personal information. We may share your information in the following limited circumstances:

Service providers: Third-party vendors who help us operate our website and business, bound by confidentiality obligations
Legal requirements: If required by law, court order, or governmental authority
Business transfers: In connection with a merger, acquisition, or sale of assets, where your information may transfer to a successor entity
With your consent: For any other purpose disclosed to you at the time of collection, with your explicit agreement

Section 05

How long we keep your information

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain our business records, and comply with applicable legal obligations. When information is no longer needed, we delete or anonymize it.

If you would like us to delete your information sooner, you can request this by contacting us at the address in Section 12.

Section 06

Your rights and choices

Depending on where you are located, you may have the right to:

Access the personal information we hold about you
Correct inaccurate or incomplete information
Request deletion of your personal information
Object to or restrict certain uses of your data
Opt out of marketing communications at any time
Request a copy of your data in a portable format

To exercise any of these rights, contact us using the information in Section 12. We will respond within a reasonable timeframe and in accordance with applicable law.

Section 07

California residents (CCPA)

If you are a resident of California, the California Consumer Privacy Act (CCPA) gives you specific rights regarding your personal information.

You have the right to:

Know what personal information we collect, use, disclose, or sell
Delete personal information we have collected from you (subject to certain exceptions)
Opt out of the sale of your personal information — note: we do not sell personal information
Non-discrimination for exercising your CCPA rights

To make a verifiable consumer request, contact us at the information in Section 12. You may also authorize an agent to submit a request on your behalf.

We will not discriminate against you for exercising any of your CCPA rights.

Section 08

EU and UK residents (GDPR)

If you are located in the European Union or United Kingdom, the General Data Protection Regulation (GDPR) or UK GDPR applies to your personal information.

Legal basis for processing: We process your personal data on the following lawful bases:

Consent — where you have given us explicit permission (e.g., opting into marketing communications)
Contractual necessity — to fulfill a service or engagement you have requested
Legitimate interests — to operate and improve our business, provided this does not override your rights
Legal obligation — where required by law

Your GDPR rights include:

Right of access, rectification, and erasure ("right to be forgotten")
Right to restrict or object to processing
Right to data portability
Right to withdraw consent at any time without affecting prior processing
Right to lodge a complaint with a supervisory authority

Data we collect may be transferred to and processed in the United States. Where such transfers occur, we take appropriate safeguards to protect your data in accordance with applicable law.

To exercise your rights or raise a concern, contact us at the information in Section 12.

Section 09

Cookies and tracking

Our website uses cookies and similar technologies to enhance your experience, analyze traffic, and support our marketing efforts. Cookies are small text files placed on your device.

Types of cookies we use (or may use):

Essential cookies: Required for the website to function properly
Analytics cookies: Help us understand how visitors interact with our site
Marketing and advertising cookies: Used to deliver relevant ads and measure campaign performance

You can control or disable cookies through your browser settings at any time. Note that disabling certain cookies may affect the functionality of our site. Where required by law, we will obtain your consent before placing non-essential cookies.

Section 10

Children's privacy

Our website and services are intended for adults and business professionals. We do not knowingly collect personal information from anyone under the age of 16. If you believe a minor has provided us with personal information, please contact us and we will promptly delete it.

Section 11

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, tools, or legal requirements. When we make material changes, we will update the "Last updated" date at the top of this page.

Your continued use of our website after any changes constitutes your acceptance of the updated policy. We encourage you to review this page periodically.

Section 12